The Routine Guide
Curated in Seoul. Edited for you.
You don't need 10 steps.
You need 3.
Cleanse, treat, protect. Done twice a day, it beats everything.
01
Cleanse
Thirty seconds, twice a day. One pump, lukewarm water. If your skin feels tight after, you used too much.
02
Treat
Thinnest first. Toner preps — pat it in with your hands. Serum does the heavy lifting: spots, tone, texture.
03
Protect
Seal it, then defend it. Moisturizer locks the layers in. SPF every morning — no days off.
Morning vs. night
Morning
Cleanse → toner → moisturizer → SPF. Keep it light.
Night
Cleanse → toner → serum → eyes → moisturizer. Night is when actives work.
What pairs with what
Centella + heartleaf — the calming pair for red, reactive days.
Brightening serum + daily SPF — spots only fade if you protect them.
Hydrating toner + cream — dry skin's baseline, morning and night.
Once or twice a week
Sheet masks are the treat, not the base. After toner, 15–20 minutes — don't rinse, pat it in.
Or skip the homework
The kits are the routine, pre-edited. One box, all three steps, no guesswork.
Shop routine kitsThe family discount
FAMILY15
The code from the card in your box — 15% off your next order, one use, never expires.
Apply it & shopCheck out with the same email as your last order.